MERCEDES ROMANA

Mercedes Romana is a seasoned marketing and public relations leader with 25+ years of experience guiding strategic growth, storytelling, and audience connection across music and culture. Her work bridges creative intuition and analytical rigor—shaping campaigns that drive visibility, momentum, and long-term impact.

She has supported and promoted artists including El Dusty, BALTHVS, Superfonicos, Common Kings, Kenya Eugene, and Alfred Rodriguez, helping translate creative vision into meaningful audience reach.